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PROJECT DISCOVERY
Taylor Bergeron
Please complete the questionnaire at your earliest convenience.
Describe your new business in its simplest terms.
Is there a unique story about how the business was founded? Is there a personal aspect you'd like incorporated into your business' name or branding?
What words would you like associated with your business' logo?
Example: trustworthy, awe-inspiring, fun, strong
Describe your ideal client(s). Provide as much detailed information as you'd like.
Note: Be as specific as possible. What are your clients' hobbies? Where do they live? What do they do for a living? How do they spend their money?
Who are your major competitors? What will your business do better than its competitors?
Are there words you would like incorporated into your business' name or tagline?
Are there specifics colors you'd like to incorporate (or avoid) into your business' branding?
Please share some websites (or brands) that you like. List as many as you want. They do not need to be industry-specific.